How We Do It
We go to market with the tools to succeed.
We develop and implement strategic sales and marketing plans using industry data and category management that become the foundation of our time based action plans.
Competitive analysis, target customer identification, potential market penetration and pricing strategies are turned into comprehensive, 4-color, marketing collateral, promotional deals, demo programs and store level education.
We recruit, hire, train, manage and motivate your national broker network. Our regional broker partners are expert “feet on the street.” Partnering with Organic Food Brokers brings you an instant team of over 150 sales reps covering all of the major metro markets.
By creating strategic partnerships with our regional brokers, along with our own product due diligence, retail buyers have come to respect the brands we represent.
Our reputation can influence buying decisions and gives our clients a distinct competitive advantage over the thousands of other products that enter the market each year.
“Selling is the process of moving goods and services from the hands of those who produce them to the hands of those who will benefit most from their use. Selling involves product knowledge, selling tactics, strategies, attitude, enthusiasm and goals.”
Tom Hopkins – How to Master the Art of Selling